Hi,
I’m Lifang

From Apple to Amazon to Ring, I’ve spent two decades
building, launching, and scaling influential tech products
and businesses.

I wrote Brand Power Built In: How Tech Products Really
Win Hearts and Minds, the playbook I wished existed for
bringing product, brand, and go-to-market together from
day one.

Today, I bring that experience and framework to
ambitious founders and startups, helping build better
products and more valuable businesses.